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Like almost everything on the internet, the SEO has its dark sides. This is what is called black hat, and Google hates it a lot. We will discuss a few black hat tactics, how they can be spotted, and how they can be avoided. What…

In the wild goose chase of ‘Me First’, every business aims to rank first and reap huge return on investment (ROI). Just as Google changes its algorithms on frequent basis, companies find it difficult to keep pace with their competitors who rank high in the…

Do you want to increase your virtual earning, but not getting enough traffic on your website? It can be done with Search Engine Optimization or SEO as it is an approach with which the traffic can be increased for an online business. However, the effective…

At the present time, business owners have understood the importance of active online presence as it is a way to grab the attention of targeted clients. Creating an online presence means having a website that should be designed with relevant content and must be well-optimized….

Search Engine Optimization (SEO) is mainly used for increasing the website ranking on leading search engines. This is an online marketing strategy used by many renowned companies to reap its productive results for growing their business. The SEO professionals use targeting keywords and techniques that…

Articles are now considered the most powerful product promotional and traffic-generating tools in the field of internet marketing. However, in order to get great results, you need to make sure that your articles are very impressive and at least close to perfection.

Previously, many social media sites only offered videos in a click-to-play format. Though this set up allows the users to view the content they want to watch, it puts marketing team at a disadvantageous position as it hurts the sales potential.

These days, customers look for options, when it comes to purchasing a new vehicle; so having a well-organized website specifically for automobile sales is key to remaining competitive in the auto dealer market.

All bloggers who write articles and website content eventually come to the stage where they need to add an image on the content they provide. Images make the articles more interesting and improve their SEO. This article will try to explain the process of full…

The strong and successful PPC campaign for lead generation is not about the traffic. It is about the hard cash that is generated from it. When on a budget, companies that want to get very good results and achieve competitive and quality pay per click…

The SEO and PPC experts know that when thy double the conversion rates this results in cuts on the cost per acquisition. These funds can be used on raising the bids, improving the click-through rate and the average ad position.